Webinar: Building a Fundraising Program from Scratch

Thursday, March 25th, 2-3:30PM

Watch the Recording! 

You can find the Slide Deck on the Development for Conservation site > About Us > Resources

Session Presenter:
Development for Conservation assists conservation organizations raising money from individual donors by improving renewal, cultivation, and major gift systems. David Allen brings 30 years’ experience to the practice, including thirteen with TNC in Oregon, Texas, and Wisconsin. He has devoted his professional career to helping conservation organizations and land trusts pursue excellence in all aspects of their conservation endeavors. David is a skilled seminar presenter, particularly in major gift fundraising. Specialties include Development Audits, Board training, and campaigns.

Session Description: 
How do we get started raising money? We have a critical environmental mission, and we live and work in what Joel Garreau called Ecotopia. Shouldn’t raising money be easier? Is there a recipe? How do we get from where we are to sustainability? Well, it won’t be plug-and-play, exactly, but there are a set of basic tenets for raising money from individuals that we can studiously employ that will help. Join fundraising expert David Allen (Development for Conservation) as we explore the basics of getting started raising money. We will propose, and discuss, ways to think about fundraising, ideas for building and maintaining loyal support, where to start looking for first-time donors, fundraising metrics, and much, much, more.